This is dog shampoo,
but it doesn't itch.
Build Bonds, Not Bubbles.
A first-of-its-kind oil based cleanser for dogs. Quicker rinse, soothed skin, ridiculously soft fur.
Precision-Formulated for Peace of Mind.
This is dog shampoo designed by a cosmetic chemist obsessed with her dog.
We're in our "soft launch" era. Check back soon for the results of our STUNNING photoshoot, ft. updated packaging (and merch)!
Beastie is a new breed of dog care.
Founded and formulated by a cosmetic chemist obsessed with her dog, Beastie was created to transform everyday chores into meaningful rituals. We believe care is more than a product—it’s a way to deepen the bond between you and your dog.
Our approach blends rigorous formulation with intentional design, creating tools that are as effective as they are beautiful to live with. Every detail is considered, from ingredient selection to how a product feels in your hands, because the smallest moments of care often matter most.
We don’t make dog products. We make tools with which to build rituals. Our conditioning dog shampoo is Ritual Rinse—a first-of-its-kind oil cleanser precision-formulated to be skin-safe and fur-friendly. Cleanest Cuddle Guaranteed.
Lizzy the Chemist loves skincare. She’s used her ivy league degree in physical chemistry to create award-winning lotions and potions for humankind. She’s found her niche in making cool cleansers that make people look forward to washing their faces.
Lizzy also loves her dog, Helen. Helen loves adventures but hates baths, and Lizzy didn’t like any of the dog shampoo formulas out there. So Lizzy and her canine co-founder Helen the Dog set out to make the world’s best dog shampoo, backed by the Cleanest Cuddle Guarantee.
